Tourism Promotion Through Virtual Space Platforms
A Descriptive and Analytical Study of the Facebook Page of the Directorate of Tourism and Traditional Industry of Jijel Province
Keywords:
Tourism Promotion, Virtual Space, Facebook
Abstract
The study aims to know the contribution of the Directorate of Tourism and Traditional
Industry of Jijel State through its official page in promoting tourism in Jijel State, by relying on
analyzing its content on Facebook, considering virtual marketing through social media platforms as
a new style in promoting tourist attractions and attracting tourists. One of the most important
results that were reached is that the Directorate of Tourism and Traditional Industry of Jijel State,
by exploiting its Facebook page, was able to contribute to promoting tourism in Jijel State, and
highlighting the tourist attractions that the state possesses.
