Using sales forces in the Marketing Business Operation Case of the Algerian food industries
Algerian Business Performance Review
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| Title Statement |
Using sales forces in the Marketing Business Operation Case of the Algerian food industries |
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| Added Entry - Uncontrolled Name |
بن تفات, عبد الحق بن عمارة, نوال عطية, العربي كُلّية العُلوم الاقتصاديّة والعُلوم التّجاريّة وعُلوم التّسيير مخبر الجامعة، متطلبات تأهيل وتنمية الاقتصاديات النامية جامعة قاصدي مرباح ورقلة كُلّية العُلوم الاقتصاديّة والعُلوم التّجاريّة وعُلوم التّسيير مخبر الجامعة، متطلبات تأهيل وتنمية الاقتصاديات النامية جامعة قاصدي مرباح ورقلة كُلّية العُلوم الاقتصاديّة والعُلوم التّجاريّة وعُلوم التّسيير مخبر الجامعة، متطلبات تأهيل وتنمية الاقتصاديات النامية جامعة قاصدي مرباح ورقلة |
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| Summary, etc. |
In this paper, we will look at some key points of the sale forces subject, among those important points: sales representatives’ selection and recruitment, training, supervision motivation of sales representatives, and the assessment of their activities, negotiation and sale skills. We will try to point out to the role of sale forces in marketing communication within the Algerian food industries companies by studying a sample of 95 companies.
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| Publication, Distribution, Etc. |
Algerian Business Performance Review |
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| Electronic Location and Access |
application/pdf https://journals.univ-ouargla.dz/index.php/ABPR/article/view/837 |
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| Data Source Entry |
Algerian Business Performance Review; Vol 7 No 1 (2015): Numero 7 2015 |
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| Language Note |
eng |
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| Terms Governing Use and Reproduction Note |
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